BRAND NUGGETS

Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves- Steve Jobs, founder of Apple Inc.

Have a vision. Be demanding— Colin Powell, 65th and the 1st African-American United States Secretary of State.

A company's logo can be a visual ambassador, one that goes on everything from business cards to delivery trucks. When used effectively, it can be the window into the soul of a brand- Tahl Raz, Award…

When your effort results in the desired effect, then you have worked- Tara Fela-Durotoye, Nigerian beauty entrepreneur.

I believe in destiny. But I also believe that you can’t just sit back and let destiny happen. A lot of times, an opportunity might fall into your lap, but you have to be ready for that opportunity.…

Raise your hand, take risks, and don’t fear failure—it’s one of the biggest impediments to success- Cathy Engelbert, First Female CEO of Deloitte.

If there is no struggle, there is no progress — Frederick Douglass, American social reformer, abolitionist and statesman.

Don’t be afraid of failure. This is the way to succeed - LeBron James, American professional basketball player.

You’re not obligated to win. You’re obligated to keep trying to do the best you can every day — Marian Wright Edelman, American activist for children's rights.

If a brand genuinely wants to make a social contribution, it should start with who they are, not what they do. For only when a brand has defined itself and its core values can it identify causes or…