We made 12 customers millionaires- Sterling Bank
Sterling Bank Plc, in its ‘New Sterling Bank Sterling Plus Cash Reward’ promo held last year said it made 12 of its customers millionaires.According to the bank, other winners also emerged in other categories of the promo with a total payout of N80 million. The New Sterling Plus is a new proposition for the retail segment of the market.
A statement from the bank, according to ThisDay revealed that from the breakdown of the winners in the 2016 edition of the promo, 25 customers won N500,000 each, 80 won N100,000 each while over a thousand went home with N50,000 each.
The newest millionaires were Mr. Ekiwu Daniel of Okpara, Enugu branch of the Bank and Yaya Saidu Habu of Unity Road branch, Kano. They were selected during the El-Malud and Christmas draws via an electronic raffle draw and winners emerged from various parts of the country.
According to Sterling Bank’s Group Head, Branding and Communications, Mr. Henry Bassey, the aim of the promo was to reward customer loyalty and encourage a savings culture among Nigerians.
According to Sterling Bank’s Group Head, Branding and Communications, Mr. Henry Bassey, the aim of the promo was to reward customer loyalty and encourage a savings culture among Nigerians.
The Sterling Bank disclosed that three of the promo would commence soon for this season, adding that all customers with a minimum balance of N5,000 automatically qualify for the draws with one ticket while subsequent multiples of N5,000 result in additional tickets. The bank described the Sterling Plus account as a hybrid offering with the promise of many goodies and freebies such as free Lenovo smartphones pre-loaded with cool financial and entertainment applications among others for individual customers.
Posted by Juliet Ekwebelam